At Crown Melbourne, we continue to support a broad range of community activities and charities, based on the belief that we have a responsibility and the opportunity to help those who are in need. This year, we again sponsored many events, contributing our employee’s time and the use of Crown facilities, and donated a number of Crown Melbourne packages.
For more than eight years, Crown Melbourne has sponsored and hosted the My Room Ball which raises funds for the Oncology Unit at The Royal Children’s Hospital in Melbourne.
This year’s Starry Starry Night raised more than $650,000 for The Alannah and Madeline Foundation.
We also supported the Epworth Medical Foundation Dinner, attended by 1,000 guests, along with Challenge’s Robert Allenby Gala Dinner and the Diamonds Are A Girl’s Best Friend Dinner, which both assist children living with cancer and other life-threatening blood disorders.
As part of our contribution to The Shane Warne Foundation - an organisation that raises money for charities that work with seriously ill and underprivileged Australian children - we again sponsored and hosted the Foundation’s annual Boxing Day Breakfast, the Joe Hachem and Shane Warne Charity Poker Tournament, and the Shane Warne Foundation Anzac Day Brunch.
Crown Melbourne also supported several gala balls and events for other national charities, including the Kids Under Cover Umbrella Ball, the Ronald McDonald House Charities Ball and Lillian Frank’s Royal Children’s Hospital Fashion Luncheon.
Many of our employees enthusiastically volunteer their time and effort in a number of ways. For example, hundreds of employees purchased tickets in the Cadbury Easter Egg Hunt, the proceeds of which went to the Royal Children’s Hospital Good Friday Appeal. Crown Melbourne also raised funds for the Cancer Council, by participating in Australia’s Biggest Morning Tea, held in May each year. Many people contributed, baked food, decorated work areas, and raised money for the event.
Each year, the Staff Club donates the entry fees for their Family Event to the Royal Children’s Hospital, and each Christmas Day, our employees support the Open Family Australia Christmas program by packing and distributing more than 250 hampers filled with items donated by Crown Melbourne. With the same generosity of spirit, many employees again personally delivered hampers and other special items to families and individuals living throughout Melbourne.
Crown Melbourne employees participate in numerous sporting and social events that raise money for charity. Our Staff Club promotes and coordinates participation, and Crown Melbourne subsidises entry fees to encourage staff participation. Events include the Around the Bay in a Day cycling event raising funds for The Smith Family, the MS Melbourne Summer Cycle, the Run for the Kids and the Eureka Climb raising funds for Interplas.